The Negros Oriental Hotels, Resorts & Restaurants Association is helping local farmers produce and market specialty coffee.
NOHRRA President Royani Dy said that coffee roasting expert Rolando Mirondo of Cagayan de Oro’s Triad Coffee Roasters has offered to assist the Province’s coffee farmers in Canlaon City.
“Some local government units can hardly compete in terms of production volume for the local market’s coffee needs. But the quality, at least, is going to be the edge with this coffee demo tasting & smelling with some government officials and coffee shop owners in Dumaguete,” Dy said.
The exhibition aimed to increase the knowledge of coffee aficionados on the levels of coffee roasting, aroma, and taste, and allow them to appreciate good coffee bean quality.
“We have collaborated with the trainer of the Philippine Barista [Competition] champion to help educate us in the tourism industry here, raise our knowledge about coffee, and raise our appreciation for high-quality specialty coffee,” Dy said.
The Provincial Tourism Office is promoting the 1st District in the north to develop an equal distribution of tourists, infrastructure, and incomes, and has urged Canlaon City farmers to plant and produce more coffee beans, in addition to its existing farms.
In line with the Province’s thrust of promoting tourism in the northern areas covering the local government units of Vallehermoso, Guihulngan City, and Canlaon City, the PTO is supporting the Viaje de Amor campaign of the northern tourism circuit.
Coffee is one of the most widely-consumed beverages in the Philippines.
Records from the Philippine Statistic Authority showed that the country’s production of coffee varieties like robusta grew by nearly three percent or 22,000 metric tons, while arabica output declined by 9.4 percent or 5,955 metric tons. (JCT/PIA7 NegOr)
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Photo Caption: Members of the Negros Oriental Hotels, Resorts & Restaurants Association take part in the coffee session exploring locally produced coffee. (PIA Negros Oriental)
